Bossing It

EP05 | Competition, Community and the Danger of Marketing Over Substance

February 7, 2019

This week we highlight some of our favourite female communities, we talk about the importance of understanding your competition and why in the case of Elizabeth Holmes, founder and CEO of Theranos, celebritising her as an entrepreneur caused her to not only believe her own hype but to be totally disengaged from reality and the risks she was taking ultimately with people’s lives.

We share our top reads and listens of the week, focusing on the importance of investing and why we should be educating ourselves around money, saving and investments.




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